publication venue for
- Ecolabels information and consumer self-confidence in decision making: a strategic imperative 2019
- Environmental management systems: an alternative marketing strategy for sustainability. 27:417-434. 2019
- Evaluating the purchase behaviour of organic food by young consumers in an emerging market economy. 27:540-556. 2019
- Idea generation leveraged from value co-creation process enhances new service development performance. 27:483-504. 2019
- Small and medium size firm’s marketing competitive advantage and environmental initiatives in the Middle East. 26:568-582. 2018
- Young consumers’ green purchase behaviour in an emerging market. 26:583-600. 2018
- The moderating effect of brand orientation on inter-firm market orientation and performance. 28:1-31. 2017
- An evaluation of the role of green marketing and a firm’s internal practices for environmental sustainability. 23:600-615. 2015
- Environmentally motivated actions influencing perceptions of environmental corporate reputation. 21:541-555. 2013
- Environmental management systems: An alternative marketing strategy for sustainability (vol 27, pg 417, 2018) 2019
- An evaluation of the role of green marketing and a firm’s internal practices for environmental sustainability 2014
- Environmentally motivated actions influencing perceptions of environmental corporate reputation 2013