This article proposes the GOAL-Framework for the evaluation of organizational goals based on an ontology. The aim is to capture and analyze relevant data for the organization goals because determining relevant data is a key to delivering value from massive amounts of data for better decision-making in relation to the organizational goals achievement. The framework will allow the domain experts and entrepreneurs to evaluate relevant organizational data to assist the decision-making process with respect to the organizational goals. Hence, they will be able to identify to what extent certain organizational goals could be achieved. In order to test the flexibility and applicability of the GOAL-Framework, a case study is presented to explain how the framework is implemented and applied to a real world situation. The outcome of the case study demonstrates that the framework can be applied for analysis and decision-making based on the metrics using the dashboard to evaluate the extent to which the organizational goals could be achieved.